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Metro Newsroom

Flood encourages residents to visit Colon Cancer Prevention Project at Jefferson Mall

Wednesday August 27, 2008

For Immediate release:
Majority Caucus
Louisville Metro Council
Contact: Tony Hyatt 574-4137/526-3622

A new interactive display is going a long way in helping the public understand a deadly disease. On Labor Day weekend, Jefferson Mall will host a unique exhibit that offers much more than just simple information on Colorectal Cancer.

“This disease is 90 per cent preventable but it most people are unaware of its impact,” says Councilwoman Madonna Flood (D-24). “I want to encourage everyone to come out and take a look first hand of what this disease can do.”

The Colon Cancer Prevention Project is bringing the “Super Colon” to the Jefferson Mall. The “Super Colon” is unique because it is an 8 foot tall, 20 foot long replica of the human colon. The display features is an inflatable, interactive colon and teaches about the risks, symptoms of the disease as it affects the human body.

The display allows anyone to walk through and see healthy tissues of the colon as well as tissues with non-malignant colorectal diseases. There are also tissues in various stages of colorectal cancer.

The premise of the project is to stress early detection and treatment options for colorectal cancer.

“This is a one of a kind opportunity to not only ask questions, but see first hand what can happen if this disease goes undetected,” says Flood. “If your doctor has recommended checking your colon, this exhibit can show you why your need to be proactive with this disease.”

Colorectal cancer can be successfully treated 90 percent of the time, when detected early, yet it remains the second leading cause of cancer deaths. Kentucky leads the nation in deaths from this terrible disease.

The “Super Colon” will be on display during the following times:

Saturday, August 30, from 10:00 am to 9:00 pm

Sunday, August 31, from 12:00 pm to 6:00 pm

Monday, Labor Day, September 1, 2008

During normal shopping hours. Door Prizes for visitors.

The Jefferson Mall is located at 4801 Outer Loop, Louisville. The Colon Cancer Prevention Project will be located near Sears.

For more information about the project, contact Betty Mueller or Dr. Whitney Jones at 502-290-0288.

Madonna Flood (D) 24